This discussion topic has been answered Discussion topic: Itvx ads
- Subscribe to RSS Feed
- Mark Topic as New
- Mark Topic as Read
- Float this Topic for Current User
- Bookmark
- Subscribe
- Printer Friendly Page
Message posted on 25 Nov 2025 08:58 PM
- Mark as New
- Bookmark
- Subscribe
- Subscribe to RSS Feed
- Highlight
- Report post
Hi there. We have ad skipping as part of the package, however on itvX, when we ff the ads, it's started then going back to the start of the program every time we fast forward an ad. Is this a known issue please?
Best Answers
Message posted on 26 Nov 2025 10:04 AM
- Mark as New
- Bookmark
- Subscribe
- Subscribe to RSS Feed
- Highlight
- Report post
I have been playing with this and all you need to do when an Ad comes on is press fast forward 3 times for the fastest speed and leave it do not touch the remote!
It will then go all the way to the end of bar, then it go back to the previous screen and it appears as the beginning of the stream, then you get a circle (wait) icon in the middle then it moves to the section after the ads and continues playing where you were before.
My advice, once you fast forward on the AD's DO NOT TOUCH THE REMOTE! 😉
- Subscribe to RSS Feed
- Mark Topic as New
- Mark Topic as Read
- Float this Topic for Current User
- Bookmark
- Subscribe
- Printer Friendly Page
All Replies
Message posted on 25 Nov 2025 09:35 PM
- Mark as New
- Bookmark
- Subscribe
- Subscribe to RSS Feed
- Highlight
- Report post
Re: Itvx ads
When fast forwarding press play just before the bar reaches the end. It should then resume just before the end of the ad break.
Message posted on 25 Nov 2025 10:36 PM
- Mark as New
- Bookmark
- Subscribe
- Subscribe to RSS Feed
- Highlight
- Report post
Re: Itvx ads
You can also press pause and then rewind on ITVX and then it will begin playing content again in the next segment (i.e. after the ads).
MikeAlanR
55" Gen 2 Sky Glass atlantic blue, 65” Sky Glass ocean blue, Sky Live, 4 streaming pucks and EE FTTP Busiest Home (circa 1.6 Gbps download). Sky SoundBox. Former Sky Q, Sky+ HD and Sky+ customer. Sky Mobile Customer.
Please Note: I am not a Sky employee. I am a fellow subscriber. Please do not PM me as they will not be responded to. Posting publicly to a thread increases the usefulness for all.
Message posted on 26 Nov 2025 10:04 AM
- Mark as New
- Bookmark
- Subscribe
- Subscribe to RSS Feed
- Highlight
- Report post
I have been playing with this and all you need to do when an Ad comes on is press fast forward 3 times for the fastest speed and leave it do not touch the remote!
It will then go all the way to the end of bar, then it go back to the previous screen and it appears as the beginning of the stream, then you get a circle (wait) icon in the middle then it moves to the section after the ads and continues playing where you were before.
My advice, once you fast forward on the AD's DO NOT TOUCH THE REMOTE! 😉
Message posted on 23 Mar 2026 09:00 PM
- Mark as New
- Bookmark
- Subscribe
- Subscribe to RSS Feed
- Highlight
- Report post
Re: Itvx ads
I tried this, I let the bar move all the way to the right when fast forwarding, the program I was watching went back to the beginning of the show, which is getting really annoying, as then you have to skip forward to where the ad break was to play from where you left off in the first place
Can somebody fix this, I'm paying for ad
skipping, not skipping back to the start of the show everyone I try to skip ads !!
Message posted on 23 Mar 2026 09:27 PM
- Mark as New
- Bookmark
- Subscribe
- Subscribe to RSS Feed
- Highlight
- Report post
Re: Itvx ads
Hi @Michaeljf80 Posts 2, 3 and 4 above all give slightly different ways of using FF in the ITVX app and from my experience they all work.
Try resetting ITVX by opening the app & entering 0 0 0 0 7 7 7
This clears the cache and should help resolve any issues. After entering the code the App should respond by saying “The storage has been cleared”. Select OK and the App will reset and display the privacy & cookies information. Select continue. You may need to sign back into the App.
Note - there is no where specific to enter the code just type it into your remote when you have the ITVX homepage open.
I would also do a restart of the puck by going to Settings > System Management > Resets & Updates > restart device. It takes a couple of minutes and you will get a blank screen for a while until the Sky logo appears.
Both these procedures help remove any software glitches in your system. Good luck
If my post has solved your issue please mark as an "Answer" as it helps others identify the solution
If it has helped please give it a "Like"
Message posted on 24 Mar 2026 10:02 AM
- Mark as New
- Bookmark
- Subscribe
- Subscribe to RSS Feed
- Highlight
- Report post
Re: Itvx ads
@Michaeljf80 wrote:I tried this, I let the bar move all the way to the right when fast forwarding, the program I was watching went back to the beginning of the show, which is getting really annoying, as then you have to skip forward to where the ad break was to play from where you left off in the first place
Can somebody fix this, I'm paying for ad
skipping, not skipping back to the start of the show everyone I try to skip ads !!
Yeah ITV X will occassionally do that unfortunately. Not all the time but i've had this exact thing happen on the odd occassion.
Please LIKE any responses you found helpful
Please mark a response as an ANSWER if it has solved your query/issue
Please note: I am a fellow sky customer and NOT an employee. Posts from Sky Employees are clearly marked as such using a Sky badge.
If you would like to post a “Send Your Thanks to Sky” message please click Here
Message posted on 24 Mar 2026 10:13 AM
- Mark as New
- Bookmark
- Subscribe
- Subscribe to RSS Feed
- Highlight
- Report post
Re: Itvx ads
"it appears as the beginning of the stream, then you get a circle (wait) icon in the middle then it moves to the section after the ads and continues playing where you were before.
My advice, once you fast forward on the AD's DO NOT TOUCH THE REMOTE!"
- Subscribe to RSS Feed
- Mark Topic as New
- Mark Topic as Read
- Float this Topic for Current User
- Bookmark
- Subscribe
- Printer Friendly Page