HD charges for Sky Q subscription why

[Anonymous]

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@PandJ2020 wrote:

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@Anonymous wrote:

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@T2K wrote:

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It's not particuarly good I'm afraid, if you check your future bills you're likely to see another £5.50 I think added to that.

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Anecdotally it's not 'bad' either given the recent reports on available discounts.  (Realistically you'd struggle to get it near 20% cheaper)

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I'm speaking to them right now so I'm not going to disagree with you 😞

[MarkW4]

I understand sky are a company and need to make a profit BUT charging £9 for HD  is a complete rip off! The cost of transmitting in hd per subscriber must be pennies??