why has my bill increased by £44 in the last 9 months

[ChrisRockall]

why has my bill increased by 77%

[Daniel0210]

@ChrisRockall 
Discounts may have recently expired or be ending soon. Sky will have told you the date the discount was ending when you took it out. Perhaps compare a previous bill to your latest bill and see where the amounts differ
www.sky.com/bill.

If your discounts have ended the best deals are normally acquired by calling Sky to try to negotiate a new deal or potentially amend your package which will now require a 24 month minimum term contract. Remember Sky are not obliged to offer you another discount, and recent posts on here indicate that significant discounts are much harder to come by. If you’re offered something acceptable be prepared to agree to it there and then because if you decide to think about it the offer may no longer be available when you call back.

You can either call Sky or use the following link
https://www.sky.com/help/articles/cancel-sky-tv#contact-leave

[Exiled-in-HH]

Sky no longer support Sky+ so may well being phasing out discounts for Sky+ subscribers🤔

if you don't want to change to Sky Q or Sky Stream ... consider changing to NOWTV to retain access to Sky's subscription broadcast channels and on demand😉