@BluenoseBoab
This is a very common error which in your case might mean that either your account hasn't been set up for Sky Store purchases or that the spending limit on your account is set at £0, either way I would get in touch with Sky Store support regarding this, they have a live chat you can use that is available from 11am-7.30pm Monday to Saturday and can be found here as it should be an easy fix for them:
https://www.skystore.com/help/contact-us
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