@Anonymous wrote:
Astromical prices.
The sports product and entertainment has been diluted with proliferation of providers and fragmentation of product.
Price decrease would be justified.
Although it would look like a monopoly it would be in the interest kf consumers for Sky and Tnt to merge then negotiate a lower price with Premier League.
Cost of living crisis whilst they get lifetime salaries of average person in a week. It used to be as a vip customer of decade or more with Sky they'd negotiate every 18 months from £120 down to £70 Now they quote £200 fir same product. Yes per month!!
New offers to new customers in.line with old offers but the decades of loyalty count for little.
Every book on business talks of customer retention how to's.
That would be don't do what Sky do.
The execs and board need to wake up snd smell the cheap coffee of the cost of living CRISIS.
Hello.......
Worth noting that currently this is the model the industry utilises because clearly it's the most profitable model.
Sky must be happy with it otherwise they would change. Don't forget they are now owned by Comcast whose main goal is profitability and share price so everything they do will be with a view to maximising both.
Its quite simple if people are unhappy then leave Sky and move to a competitor, but expect the competitor to act in the same way once your minimum term contract with them ends. In order to constantly benefit from the best offers you need to switch providers every 18-24 months when your contract allows.
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