topic Price in Account & Billing

Price

Mary117 — Wed, 11 Mar 2026 21:05:23 GMT

I am writing to formally express my dissatisfaction regarding the recent price increase applied to my account.

I do not accept this price change. Implementing a price increase without providing prior notice to customers is unacceptable and, in my view, a breach of your own company policies and basic business ethics. Customers should always be informed in advance of any changes that affect the terms or cost of a service.

No prior communication or notification was provided to me before this increase was applied. This lack of transparency is highly concerning and undermines customer trust.

I kindly request that you review this matter immediately and revert my account to the previous agreed price, or provide a clear explanation as to why proper notice was not given.

Regards,

Re: Price

Mark39 — Thu, 12 Mar 2026 15:11:03 GMT

@Mary117 you're only telling other customers, I'm afraid. Sky won't know who you are from your post here.

If you're referring to the April increase, you may, depending on the products you have some Sky, be able to cancel. Just call the number contained in the email or letter notifying you of the increase.

If it's something else, please provide details.

Re: Price

Daniel0210 — Thu, 12 Mar 2026 15:17:45 GMT

@Mary117

Firstly, you haven’t contacted Sky by posting on here. This is a customer ▶️ customer discussion forum where we try to help other customers.

@Mary117 wrote:

I am writing to formally express my dissatisfaction regarding the recent price increase applied to my account.

None of us like prices increases but it's a fact of life and covered in the T's and C's you've agreed to.

I do not accept this price change. Implementing a price increase without providing prior notice to customers is unacceptable and, in my view, a breach of your own company policies and basic business ethics. Customers should always be informed in advance of any changes that affect the terms or cost of a service.

Sky have been sending out letters and emails to all customers for weeks now. The letter provides the account holder the opportunity to call and cancel certain subscriptions penalty free, but it only covers Sky+, Sky Q and Broadband/Talk.

No prior communication or notification was provided to me before this increase was applied.

It come into effect with the April payment.

This lack of transparency is highly concerning and undermines customer trust.

I kindly request that you review this matter immediately and revert my account to the previous agreed price, or provide a clear explanation as to why proper notice was not given.

Already explained above.

If however you're referring to a discount ending, or its ending soon the best new discounts are still normally acquired by contacting Sky and negotiating or potentially amending your package which will require a new 24 month minimum term contract.

Significant discounts are harder to come by these days so if you’re offered something acceptable be prepared to agree to it there and then because if you decide to think about it the offer is unlikely to be available when you call back. Also remember you’re not a new customer so don’t expect anything close to a new customer deal.

See this link…
https://www.sky.com/help/articles/change-your-package-2-t2#downgrade

If you decide it’s no longer value for money and you’re thinking of changing providers remember that in 18/24 months time you'll be in the same position with that company at which point you'll be able to return to Sky and benefit from the new customer discounts available at that particular time.