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    <title>topic Re: “HD pack” monthly charge in Account &amp; Billing</title>
    <link>https://helpforum.sky.com/t5/Account-Billing/HD-pack-monthly-charge/m-p/4853897#M239361</link>
    <description>&lt;P&gt;&lt;a href="https://helpforum.sky.com/t5/user/viewprofilepage/user-id/51579"&gt;@Nightcrawler&lt;/a&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;Realistically because it's built into the pricing model and hence Sky/Comcast profit margins: removing it would either result in a significant drop in revenue or necessitate increasing the price of the base package by a commensurate amount.&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;It's also worth noting that for satellite broadcasting in particular, HD transmission does have a higher cost to the channels because more data transits the orbital platforms.&lt;/P&gt;</description>
    <pubDate>Mon, 16 Dec 2024 10:10:16 GMT</pubDate>
    <dc:creator>TimmyBGood</dc:creator>
    <dc:date>2024-12-16T10:10:16Z</dc:date>
    <item>
      <title>“HD pack” monthly charge</title>
      <link>https://helpforum.sky.com/t5/Account-Billing/HD-pack-monthly-charge/m-p/4852795#M239274</link>
      <description>&lt;P&gt;Why - in 2024 - are we still being charged £14 pm extra to receive HD channels? Most channels broadcast in HD as standard these days. Over a year this amounts to £168!!&lt;/P&gt;</description>
      <pubDate>Sun, 15 Dec 2024 09:31:22 GMT</pubDate>
      <guid>https://helpforum.sky.com/t5/Account-Billing/HD-pack-monthly-charge/m-p/4852795#M239274</guid>
      <dc:creator>Nightcrawler</dc:creator>
      <dc:date>2024-12-15T09:31:22Z</dc:date>
    </item>
    <item>
      <title>Re: “HD pack” monthly charge</title>
      <link>https://helpforum.sky.com/t5/Account-Billing/HD-pack-monthly-charge/m-p/4852819#M239277</link>
      <description>&lt;P&gt;&lt;a href="https://helpforum.sky.com/t5/user/viewprofilepage/user-id/51579"&gt;@Nightcrawler&lt;/a&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;Sky choose to display the HD charge separately. For new customers I believe the HD add-on is £9 before discounts.&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Sun, 15 Dec 2024 09:36:31 GMT</pubDate>
      <guid>https://helpforum.sky.com/t5/Account-Billing/HD-pack-monthly-charge/m-p/4852819#M239277</guid>
      <dc:creator>Daniel0210</dc:creator>
      <dc:date>2024-12-15T09:36:31Z</dc:date>
    </item>
    <item>
      <title>Re: “HD pack” monthly charge</title>
      <link>https://helpforum.sky.com/t5/Account-Billing/HD-pack-monthly-charge/m-p/4852916#M239280</link>
      <description>&lt;BLOCKQUOTE&gt;&lt;HR /&gt;&lt;a href="https://helpforum.sky.com/t5/user/viewprofilepage/user-id/51579"&gt;@Nightcrawler&lt;/a&gt;&amp;nbsp;wrote:&lt;BR /&gt;&lt;P&gt;Why - in 2024 - are we still being charged £14 pm extra to receive HD channels? Most channels broadcast in HD as standard these days. Over a year this amounts to £168!!&lt;/P&gt;&lt;HR /&gt;&lt;/BLOCKQUOTE&gt;&lt;P&gt;The flip side being if you don't want HD then you can save £168pa...&amp;nbsp; (Many do)&lt;/P&gt;</description>
      <pubDate>Sun, 15 Dec 2024 10:00:54 GMT</pubDate>
      <guid>https://helpforum.sky.com/t5/Account-Billing/HD-pack-monthly-charge/m-p/4852916#M239280</guid>
      <dc:creator>PandJ2020</dc:creator>
      <dc:date>2024-12-15T10:00:54Z</dc:date>
    </item>
    <item>
      <title>Re: “HD pack” monthly charge</title>
      <link>https://helpforum.sky.com/t5/Account-Billing/HD-pack-monthly-charge/m-p/4853897#M239361</link>
      <description>&lt;P&gt;&lt;a href="https://helpforum.sky.com/t5/user/viewprofilepage/user-id/51579"&gt;@Nightcrawler&lt;/a&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;Realistically because it's built into the pricing model and hence Sky/Comcast profit margins: removing it would either result in a significant drop in revenue or necessitate increasing the price of the base package by a commensurate amount.&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;It's also worth noting that for satellite broadcasting in particular, HD transmission does have a higher cost to the channels because more data transits the orbital platforms.&lt;/P&gt;</description>
      <pubDate>Mon, 16 Dec 2024 10:10:16 GMT</pubDate>
      <guid>https://helpforum.sky.com/t5/Account-Billing/HD-pack-monthly-charge/m-p/4853897#M239361</guid>
      <dc:creator>TimmyBGood</dc:creator>
      <dc:date>2024-12-16T10:10:16Z</dc:date>
    </item>
    <item>
      <title>Re: “HD pack” monthly charge</title>
      <link>https://helpforum.sky.com/t5/Account-Billing/HD-pack-monthly-charge/m-p/4853899#M239362</link>
      <description>&lt;BLOCKQUOTE&gt;&lt;HR /&gt;&lt;a href="https://helpforum.sky.com/t5/user/viewprofilepage/user-id/2515311"&gt;@TimmyBGood&lt;/a&gt;&amp;nbsp;wrote:&lt;BR /&gt;&lt;P&gt;&lt;a href="https://helpforum.sky.com/t5/user/viewprofilepage/user-id/51579"&gt;@Nightcrawler&lt;/a&gt;&amp;nbsp;&lt;/P&gt;&lt;P&gt;It's also worth noting that for satellite broadcasting in particular, HD transmission does have a higher cost to the channels because more data transits the orbital platforms.&lt;/P&gt;&lt;HR /&gt;&lt;/BLOCKQUOTE&gt;&lt;P&gt;And UHD even more so&amp;nbsp;&lt;span class="lia-unicode-emoji" title=":beaming_face_with_smiling_eyes:"&gt;😁&lt;/span&gt;&lt;/P&gt;</description>
      <pubDate>Mon, 16 Dec 2024 10:11:13 GMT</pubDate>
      <guid>https://helpforum.sky.com/t5/Account-Billing/HD-pack-monthly-charge/m-p/4853899#M239362</guid>
      <dc:creator>PandJ2020</dc:creator>
      <dc:date>2024-12-16T10:11:13Z</dc:date>
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