topic Re: No ads in What's On

No ads

Angie1948 — Tue, 18 Aug 2026 13:22:38 GMT

I am paying for no ads ITVx

but cannot get it on Tv

please explain why?

need to know why

Re: No ads

GD1 — Tue, 18 Aug 2026 13:33:32 GMT

@Angie1948 Your post has been moved from the Sky Go Board as ITV-X is unrelated to the Sky Go App

Sky go also doesn't support ITV-X so which platform are you seeing thsi issue on? Sky Q, Sky Glass or Sky Stream?

Re: No ads

nigea99 — Tue, 18 Aug 2026 14:16:30 GMT

@Angie1948 wrote:

I am paying for no ads ITVx

but cannot get it on Tv

please explain why?

need to know why

hi @Angie1948

Are you fully signed in ?

Can you access the Premium only content (such as Britbox titles) ?

Do bear in mind that 'Live' TV will always contain adverts

Re: No ads

Marlu-Nyu — Tue, 18 Aug 2026 14:39:24 GMT

@Angie1948 wrote:
I am paying for no ads ITVx
but cannot get it on Tv
please explain why?
need to know why

Just for clarification,
ITVX will still show adverts on Live TV. It's only on-demand/streaming content that has no ads. Additionally, promotional content may still be shown between shows, but one can skip these. It's the same for Channel 4+.